Friday, January 13, 2012

Blog Design - Keep It Simple

Simplicity is the key to a good looking blog. Today’s web readers are inundated with a plethora of visually stimulating advertisements, ideas, posts and photos. The result is overwhelming, and can be exhausting.
A clean, crisp blog can relax the reader, and make them enjoy their stay on your blog. This doesn’t mean make your site boring - it just means it’s time to throw out the Comic Sans font, and put the fancy photo backgrounds back in your high school yearbook. Here are just a few simple guidelines that will give your blog the air of professionalism, without givin
g up your originality or personality.
Fonts: Step away from the Fancy Fonts. They can make your blog look unprofessional, and often, childish. America’s Most Fonted – the 7 Most Hated Fonts has Comic Sans the worst font of all. Just Google “comic sans” and you’ll find a long list of web designers that share the sentiment, including websites like bancomicsans.com.
The top 7 Most Hated Fonts in order:
1. Comic
2. Bradley Hand ITC
3. Curlz MT4. Papyrus
5. Vivaldi
6. Kristen ITC
7. Viner Hand
A good rule of thumb to follow is to make sure the font you use is “Sans Serif” such as Arial, Calibri, and Verdana. Let me explain.
“Serifs” are the small finishing strokes on the end of a character such as Times New Roman. “Sans serif” fonts do not have these finishing strokes.
Serif fonts have been widely used in traditional printed material such as books and newspapers. But once you start using the web, with varying screen resolutions and sizes, serifs become difficult to read, and hard on the eyes. When it comes to fonts that are being viewed on a screen – SANS SERIF all the way.
Backgrounds:White Text on Black Background is bad. We can’t read your blog. Tatham Oddie explains the scientific reasoning which has to do with your iris opening to receive more light, and create a “fuzzy” effect. Just keep in mind the key is readability. Downloading blog templates can be great, but can also be disastrous. You want our blog to stand out because it’s good, not because it’s a prime example of what not to do. Fancy backgrounds with photos can work if they don’t distract from the most important part – your posting. Make sure the background behind your post is clean, clear and offers enough of a contrast for even the lowest resolution screens.
Photographs/Pictures:We are a visual generation – we need photos. Text only means a boring blog.
Break the monotony with photographs, videos, slideshows, etc. But again, make sure the photos don’t detract from what you’re saying. Also make sure when you are adding photos that they are scaled properly, meaning not out of proportion and check the creative commons for the legality of using someone else’s photo. To get more information on legally using photos go to Blogger.com’s help page on posting photos.

Finally,
Consistency: A consistent approach to layout, colours and fonts allows readers to adapt quickly to your design and get comfortable. The visual language of your blog is a reflection of who you are and what people can expect. Don’t speak in a number of tongues.
Impress visitors with not only a great first impression, but also an even better lasting impression.

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